CLIENT: GOOD BUY WORLD | ROLE: CONCEPT, WRITING, DIRECTION, ANIMATION
//kneeon was hired to rebrand the company Good Buy World®. After some negative PR, the company wanted to reinvent its image and increase its digital footprint in the ever-expanding universe of web 2.0.
Our roles included everything from redesigning their logo and website to producing internal corporate videos aimed at showing people the every day goings-on at Good Buy World®. To make the company seem more personable, we encouraged employees to start accounts on twitter as part of a social media outreach campaign.
Check out the full website and campaign here.
Created by: Megan Finnegan Wingo
Directed and produced by: //kneeon